OK, so you decided to tackle the internet marketing game. So, what’s next and where do you begin? It really depends on what you want to accomplish. Do you want to do Google Adsense via organic searches, PPC, Affiliate Marketing, Designing your own Ebooks, or Coaching Programs etc.? What kind of software programs will you utilize to maximize your time and effort like an article rewriter or article spinner. In other words, there is so many options online, that it gets confusing and yes, frustrating at times.

My article today will be targeted on the essential areas that you should be focusing your time on how to build your site and rank it. That includes:

• Keywords – The Basis of Making Money
• Niche Marketing Strategies 3.0
  
• Domains – How to Get the Most Value from a Name
  
• Back linking – The Foundation to Ranking on Page 1
  
• Article Rewriter – How to Triple Your Productivity

Grab a cup of coffee, site back and enjoy, as I reveal some insider techniques to ranking on page 1 of the search engines.

What do the search engines really want?

Primarily, the search engines want to provide the most relevant information for their customers – you, me, and their advertisers. That means, ideally in a perfect world, they want the best quality information on page 1. Most people don’t go surfing through pages and pages of search results. That is simply a fact. So the best real estate is on page 1 and if you want the best chance to make money online, you need to be on page 1.

What the hell is an Authority Site?

In my opinion, an authority sites, are those found on page 1 and position 1 of Google and the other search engines. Authority sites can be small, like 5 or 10 pages or the have hundreds of pages of content. It really depends on what you are doing with your website.

Keywords – Your Bread and Butter to Making Money Online

The vast majority of people are probably guilty of this at one time or another. The problem in the internet marketing game, most people keep getting it all wrong. That explains why most never make money. They start off competing for the mega keywords. What the hell were you thinking? When you start off and go up against the big dogs of the internet, you better have your A Game on, because they know exactly what they are doing. There is a much better approach to the whole keyword game.

Niche Marketing Approaches and Strategies

Laser targeted long tail keywords is where the money is. Get this wrong and you will get frustrated very quickly, but most importantly, you won’t be making any money. Here’s what I mean. Just stop going for the top keyword categories. Go for low searched keywords and low competition. The reason is simple. Less competition, means it will be easier to rank on page 1 sooner, rather than later.

Start by going to your favorite keyword tool. You can use Google’s Keyword. I prefer to use tools that save me hours and hours of work, so that’s why I would use something like, Micro Niche Finder. Its all about productivity.
The Process of Drilling for Gold

Begin with the primary keyword, drill down to find a long tail key phrase that you find has some decent amount of searches per month. After that, take that long tail keyword, pop it into your keyword tool and drill down further to find other long tail key phrases within your niche marketing areas. That’s where the gold is guys.

I recommend looking for month-to-month search results in the range of say, 1000 to 5000 or you could go higher depending on the level of competition. I am just trying to give an idea on where you can start at. Additionally, check on Google to see what your competition is actually going to be. To get the true results, place quotes around the phrase. Then repeat the process without quotes. What this gives you is a comparison of your real competition and your overall competitors.

How to Get the Most from Your Domain Name

Whenever possible, try and use your long tail keyword in your domain name. Yes, it can make a difference, especially in really low competitive keyword categories. However, you don’t have to and any website over time, you can rank for pretty much any keyword. It just helps tell Google and the other search engines what your website is about.

One other tip you can do to jump start your internet marketing experience is buying aged domains. Yes, they do matter to Google Google and the other search engines. Its primarily based on a trust issue if a site has been round for a number of years. Spam sites are usually registered for 1 year. At a minimum, you should be registering your sites for 2 years.

Building Back Links – Stop and Read this Section – Important

What is a back link?

Inbound links are the back bone to getting your site ranked on page 1. Backlinks can be external and internal. Getting external links pointing to various pages on your website is the most important part. However, many people fail to optimize their internal linking structure properly. Invest some time to get it organized properly and yes it will help you to rank your site. You can have a combination of some internal links pointing to the home page. As well, you should have some internal links pointing from one post to another post to give it some link juice.

When pointing links back to those individual pages and posts, they become stronger over time. What that means is your entire website gains in strength. Think of back links as the foundation, like building a house. You need to have a strong foundation or your house would cave in. Likewise, you want an overall strong website rank well.

Your Back Linking Strategy

To get one-way links, well at least quality ones, you’ll need to write a variety of content and submit it all over, remembering to point back to your site. Be sure you vary the text link and point it back to numerous internal pages and posts inside your site. I would suggest around 80 percent of your links, point to internal pages/posts. Only about 20 percent need to go to the home page.

There are literally hundreds of article directories, blogs etc that you can post content to for a one way back link. The key is of course one way back links. The ones that come to my mind, are Idea Marketers, Goarticles and of course the might Ezine Articles. They are the king of article directories in my opinion because of the authority and the mere fact they get about 14 to 15 million visitors a month to their website. Remember, the one with the best high quality links pointing back, will usually win the ranking game. That’s why you need to spend about 85% of your time posting your unique content for in bound links.

However, once I’ve submitted between 5 to 10 articles at each place, I move onto the other 20 or 30 top tier article directories. Just Google top tier directories and you will find all kinds. But make sure they are a “dofollow” Blog, article directory etc. Otherwise, when G comes to spider that article directory, they won’t follow your link back to your site, thus giving you any SEO link juice.

Commenting – How valuable is it really?

Some people like to make comments at blogs, website and numerous boards which is okay, however, most of these links will disappear over time because Google and the other search engines don’t give them too much value. If commenting is your main way of getting back links, I think you need to really consider your choices. There’s a couple of reasons. Think about this for a minute. If all that we had to do was make a simple comment at other blogs and websites, it would be way to easy to game the system.
The web master could easily remove your comments anytime they wish to, thus wasting your time. I guess any webmaster could remove your content. However, its less likely at article directories because they want content being posted, provided its reasonable.

Guest Posting

One over looked, but very effective method of getting high quality back links is doing guest posting (submitting an article) at websites on page 1 or even the top 3 pages of Google for that keyword category. Many are opening up their websites because it benefits them with fresh content and you with a quality one way link.

How to Triple Your Article Marketing and Back Linking Efforts

If you want to compete against the Big guys on the internet, then you need to leverage your time and productivity – period. There are a lot of useless products on the market. I have recently learned that you can get good quality content and triple your effectiveness using an article rewriter or what some call an article spinner. Its just 1 more tool to use to be competitive. What do you think your competition is doing? Yup, you can bet your ass they are using many software tools. If you don’t believe in them, then don’t use them. But, how much time and money is that costing you? If you want to triple your productivity, then take a look at using an article rewriter or article spinner. Enough said on this issue.

Ok, that sums up this monster post for today. I hope you got some valuable information. Just remember, stick to the basics, keep being consistent each day and following my advice above and you can achieve success and more importantly, make some money online. Look out for software programs that can assist you in leveraging your time and effort like using an article rewriter to get more article out there.

Make it a great day

P.S. In the coming weeks, I will be adding multiple posts on different topics including advanced linking methods, keyword research expanded and some other cool tools that I have come across.